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veja urca vegan sneaker

Sneaker Label Veja Reveals Vegan Urca Design

The latest release of sneaker label Veja is called Urca, a vegan version of the brand’s famous V-12 shoes. Veja uses natural rubber and organic cotton as base materials and... Read More

Adidas Clean Classics Eco-Friendly New Shoes

Adidas is releasing an eco-friendly version of its classic Superstar and Stan Smith shoes. This sustainable makeover is part of the “Clean Classics” collection, recognizable by the green emblem. Adidas... Read More
clean classic superstar adidas
adidas ultraboost

Latest Adidas Recycled Plastic Running Shoes: Ultraboost

Adidas is launching its latest recycled plastic running shoes called Ultraboost. Its made of the sustainable yarn Primeknit developed in collaboration with Parley for the Oceans. Parley is a non-profit... Read More

Temporary Upcycled Streetwear Launches This Summer

Houston-based upcycled high-fashion streetwear brand Temporary is planning to launch its first collection this summer. As she learned more about sustainability in the fashion industry, its founder and lead designer... Read More
temporary upcycled
jasmine james vintage

JJ Vintage Upcycling is Rising on Instagram

Jasmine James founded her sustainable fashion brand JJ Vintage in November 2019 and is now gaining recognition. Like every young fashion designer, she started with zero followers and has now... Read More

False Ego Colorado Sustainable Fashion Brand Upcycles And Recycles

Meet False Ego, a new sustainable fashion brand based in Denver Colorado in the United States. The company is looking for new technologies and systems to ensure the highest quality... Read More
false ego
gucci handbag

Emma Watson About Her New Role on The Sustainability Committee

Emma Watson was appointed Chair of the Sustainability Committee of Kering Group's Board of Directors previously this year. She is a famous British actress, model, and activist, fervent supporter of... Read More

Wearwell Conscious Fashion Subscription Box

Meet Wearwell, a new sustainable fashion subscription start-up based in Philadelphia. Every month, conscious consumers choose between a curated selection of ethically-sourced clothing. Founders Erin Houston and Emily Kenney bootstrapped... Read More
wearwell conscious fashion
Great Lakes Thrift Store Opens up on Kalamazoo Mall

Great Lakes Thrift Store Opens up on Kalamazoo Mall

A new vintage clothing store Great Lakes Thrift is opening up on the Kalamazoo Mall in southern Michigan. It offers a great selection of T-shirts, jeans, sweaters, and accessories for... Read More

Lanasia Sustainable Swimwear Made by Women for Women

Lanasia is a new sustainable swimwear brand made by women for women. Two sisters Lisa-Maria and Anna-Sophia Beck from Ruggell Liechtenstein are proving that sustainability can be sexy. The designer... Read More
lanasia beck sisters
zalando headquarters berlin

Zalando Aims to Only Sell Eco-friendly Brands

Zalando announced that it will only retail eco-friendly labels by 2023. This change is huge progress towards improving the fashion industry as a whole. It will play a key role in... Read More

Gucci Owner Kering Appoints Emma Watson to Its Board

Emma Watson has joined the Kering group's board of directors to promote sustainable fashion, as announced by the company earlier in June 2020. Didi Chuxing president Jean Liu Qing and... Read More
kering emma watson
veja sneaker

Veja: Sustainable Sneakers You Didn't Know You Needed

Veja is a French fashion brand supplying ecological sneakers, bags, and accessories to 1,800 retailers in 45 countries. It creates shoes with organic materials, fair trade sourcing, and transparency. Many... Read More

Puma New Biodegradable Collection Design to Fade

The German athletic apparel and footwear brand PUMA is launching a new activewear collection called "Design to Fade" that is high-performance and biodegradable. The collection is conducted in collaboration with... Read More
puma design to fade
diarrablu senegal

Diarrablu Sustainable Collection From Senegal

Diarrablu now offers sustainable fashion made in Senegal from leftover fabrics, organic cotton, lyocell, and cupro. The brand's environmentally friendly collection includes jumpsuits, dresses, and shoes. Diarra Bousso launched her... Read More

Ethletic Sustainable Sneakers Tip Factory Workers

Ethletic makes socially responsible and environmentally friendly sneakers with its garment factory workers in Pakistan in mind. The German brand partnered with Tip Me to allow its customer to directly... Read More
ethletic black sneakers
pregnancy white dress

Emilia George Makes Maternity Wear Cool With Sustainability

Emilia George makes sustainable maternity and nursing wear with natural and breathable materials. The brand designs its clothes to shine for all stages of motherhood: during and after pregnancy, at... Read More

Vagabond Shoemakers Recycles Post-Consumer Shoes

The Swedish shoe brand Vagabond Shoemakers recycles used shoes to reduce waste thanks to innovations. You can bring your old shoes to your nearest Vagabond store for reuse or recycling.... Read More
men boots
designer clothing

Zalora Partners With Vestiaire Collective

Fashion retailer Zalora just closed a partnership with Vestiaire Collective to offer used designer items on its online platform. The eCommerce giant announced the partnership in May 2020. Zalora is... Read More

Pre-Owned Fashion Now Available at Walmart

Walmart just partnered with ThredUp to offer second-hand clothing on its website. It's a great step for more sustainability in the fashion industry. With its new pre-owned fashion category, Walmart... Read More
store buying
COS active

COS Active New Workout and Gym Wear Collection

COS, the Swedish fashion brand, is launching is its new activewear collection, mostly made of eco-friendly materials, such as organic cotton, recycled polyester, and recycled nylon. Whether you're looking to... Read More

Wolfhound & Elk: an Irish Sportswear Brand with a Sustainable Agenda

Wolfhound & Elk just launched on social media. It's a sustainable Irish sportswear company that designs and manufactures performance sportswear in an ethical, sustainable, and responsible fashion. Wolfhound & Elk... Read More
wolfhound and elk
Oh Scrap! Madras Makes Reusable and Upcycled Face Masks

Oh Scrap! Madras Makes Reusable and Upcycled Face Masks

Sustainable fashion startup Oh Scrap! Madras from Chennai in India makes sustainable, reusable, and upcycled cotton masks for both children and adults. It's easy to forget about the planet and... Read More

Sunray Sportswear Launches with Recycled Cotton

New fashion brand Sunray Sportswear is starting to make sustainable garments with eco-friendly materials. Its new T-shirts collection is made in Japan with recycled cotton. Recycled cotton is a very... Read More
sunray sportswear
The Business of Fashion Awards £1.2m Funding to 10 companies

The Business of Fashion Awards £1.2m Funding to 10 companies

The Business of Fashion, Textiles, and Technology (BFTT) just awarded £1.2m research and development (R&D) funding to 10 small and medium-sized enterprises (SME) from the United Kingdom, as part of... Read More