The French government is calling for projects to bring out innovative industrial solutions towards sustainable fashion.

The initiative, launched on September 9, aims to achieve carbon neutrality by 2050 and the development of a green economy in the fashion industry.

It's addressed to any project leader running new circular economy models, from the recycling and optimization of materials to more responsible production methods.

The government is searching for new ways to make the apparel sector more sustainable, through reducing waste, using organic materials, and recycling components.

The agency for ecological transition ADEME will select projects based on several criteria, including the ability to create value and ease of replication in other territories and industries.

The call's budget is around 20 billion euros. Applications are open to all until April 30, 2021.



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