Asket is a Swedish clothing brand that creates a range of essentials and timeless basics for every wardrobe. It offers a permanent collection of ethically produced, quality, and seasonless garments designed to last.

Asket encourages its customers to invest in timeless wardrobe essentials. Its prices are fair, its manufacturing ethical, and its products designed to outlast the current standards.

Other European clothing brands similar to Asket are ethical, sustainable, and affordable if you need basics, denim, and knitwear that doesn't sacrifice sustainability for price, quality, or style.

These well-known fashion labels are environmentally responsible and committed to eradicating fast consumption with clothing pieces that stand the test of time.

Check out our selection below of the best clothing brands similar to Asket that create beautiful and stylish garments under high standards.

Panaprium is proud to be 100% independent, free of any influence, and not sponsored. We carefully handpick products from brands we trust. Thank you so much for buying something through our link, as we may earn a commission that supports us.

1. Organic Basics

organic basics brand like asket

Category: Basics, loungewear, underwear, activewear, accessories
For: Women, men
From: Copenhagen, Denmark
Values: Organic, recycled, local, vegan, give back
Prices: €30-€50

Organic Basics is an eco-friendly brand ethically that makes effortless and timeless clothes like Asket. Its production is in Europe and uses organic cotton, Tencel, and recycled materials.

Organic Basics is committed to sustainable fashion production and puts sustainable thinking at the center of everything. Sustainability is its core mission.

The clothing label invests in quality fabrics and designs its clothes with simplicity and function in mind. It also has a fund that supports grassroots activists and organizations that address environmental crises.


2. Nudie Jeans

nudie jeans like asket

Category: Basics, denim, outerwear, knitwear, loungewear, underwear, accessories
For: Women, men, children
From: Gothenburg, Sweden
Values: Organic, Fair Trade, recycled, second-hand
Prices: €40-€160

Nudie Jeans is an ethical denim brand that makes high-quality, high-waisted jeans using organic cotton like Asket. It's well-known for its sustainability, both environmental and social.

Nudie Jeans aims to make some of the most eco-friendly jeans available by taking responsibility throughout its supply chain. It creates a stylish denim selection from organic fabrics.

Nudie Jeans encourages a better way to consume. It guarantees social standards verified by third-party organizations, including the Fair Wear Foundation.


4. People Tree

people tree clothing like asket

Category: Basics, outerwear, knitwear, underwear, activewear, nightwear, accessories, jewelry
For: Women
From: London, United Kingdom
Values: Organic, Fair Trade, recycled, artisan craft, give back
Prices: €20-€80

People Tree is a sustainable clothing brand making affordable and eco-friendly garments from environmentally-friendly materials, including Fair Trade, certified organic cotton, and recycled fabrics.

In 2013, it became the first fashion company to be awarded the World Fair Trade Organisation (WFTO) product label, guaranteeing dedication and compliance with the principles of Fair Trade.

People Tree offers a wide range of stylish, chic, eco-friendly clothing essentials, similar to Asket. It also sells accessories and jewelry to dress up.

The ethical clothing brand is committed to working with disadvantaged farmers and workers to promote fairer trading conditions. It helps combat poverty and employs people in underserved communities around the world.


4. Etsy

etsy timeless clothing like asket

Category: Basics, outerwear, activewear, knitwear, loungewear, swimwear, underwear, shoes, accessories
For: Women, men, children
From: NYC, New York, United States
Values: Organic, vintage, artisan craft
Prices: €10-€110

Etsy is an e-commerce website focused on handmade or vintage fashion items, homeware, and craft supplies. It offers a wide range of ethical and affordable clothing similar to Asket.

Many independent European brands list comfy, eco-friendly, cute, and timeless clothing on Etsy. The marketplace is very active and widely recognized as the most trusted vintage store.


5. Thought

thought clothing brand like asket

Category: Basics, knitwear, outerwear, loungewear, underwear, sportswear, nightwear, accessories
For: Women, men
From: London, United Kingdom
Values: Organic, recycled, give back
Prices: €10-€40

Thought is a fashion label offering ethically-made and sustainable clothing similar to Asket. It creates stylish and affordable ready-to-wear for women and men with eco-friendly materials like organic cotton.

Thought makes timeless pieces in a flattering shape and breathable fabric that work wherever you are. The organic brand offers many pure cotton and vegan options.

Thought is committed to responsible design, ethical sourcing, and fostering change. It aims to show there are more sustainable ways to live, dress, and be.

Thought supports TRAID, a UK charity that works to minimize, improve, and transform the environmental impact of clothing manufacturing. Send your clothes back to TRAID to help the people and places making your clothing.


6. Boden

boden clothing retail like asket

Category: Basics, swimwear, knitwear, outerwear, loungewear, sportswear, sleepwear, shoes, bags, accessories
For: Women, men, children
From: London, United Kingdom
Values: Organic, recycled, give back
Prices: €20-€30

Boden is a London-based clothing retailer selling high-quality, sustainable styles for women and men similar to Asket. It offers comfy basics, tees, shirts, polos, sweaters, hoodies, and more.

Boden takes climate change seriously and is taking steps to reduce its environmental impacts, such as using natural or recycled fibers. It offers many cute and comfortable wardrobe essentials.

The clothing label also donates to numerous charities to support vulnerable families, educate young people, and empower workers in fashion supply chains.


7. NA-KD

na-kd brand like asket

Category: Basics, denim, outerwear, knitwear, underwear, swimwear, nightwear, accessories
For: Women
From: Gothenburg, Sweden
Values: Organic, recycled
Prices: €20-€30

NA-KD is a next-generation fashion marketplace, a mobile-based online shopping sanctuary for fashion addicts. It offers sustainable, affordable essentials like tops, shirts, and tees similar to Asket.

NA-KD sells different clothing labels and designs clothes, footwear, and accessories under its brand. Its goal is to have 100% organic, recycled, or other lower-impact materials in all its products by 2030.

The NA-KD brand is one of the fastest-growing on social media. To launch new collections, it regularly partners with influencers such as Andrea Hedenstedt, Anika Teller, Astrid Olsen, Camille Botten, Dilara Avci, Pamela Reif, Kristin Sundberg, and more.



armedangels clothing brand like asket

Category: Basics, activewear, knitwear, denim, accessories
For: Women, men
From: Cologne, Germany
Values: Organic, Fair Trade, recycled, vegan, give back
Prices: €30-€40

ARMEDANGELS is a sustainable fashion label that creates comfortable, ethical, high-quality capsule collections for women and men that last beyond the season.

The company designs fashionable and affordable clothing from eco-friendly organic cotton and recycled materials. It offers ethically made tees, shirts, trousers, jeans, and sweaters.

ARMEDANGELS produces its clothes under the Global Organic Textile Standard (GOTS), the highest ecological, sustainable, and social standards for organic fibers.

The brand is also a member of the Fair Wear Foundation to ensure permanently ethical working conditions and fair wages for all textile factory workers worldwide.


9. Ninety Percent

ninety percent brand like asket

Category: Basics, loungewear, outerwear, knitwear, underwear
For: Women, men
From: London, United Kingdom
Values: Organic, give back
Prices: €30-€410

Ninety Percent is a sustainable womenswear and menswear label that shares 90% of its profits. It uses organic cotton to make beautiful, classic, eco-friendly clothing like Asket.

Ninety Percent is GOTS- and PETA Vegan certified and is on a mission to be the best for customers, producers, and the planet. It distributes profits between the causes it supports and the people who make its collection happen.


10. Ecoalf

ecoalf clothes brand like asket

Category: Basics, outerwear, activewear, knitwear, bags, shoes, accessories
For: Women, men, children
From: Madrid, Spain
Values: Organic, recycled, vegan, B Corp, give back
Prices: €30-€80

Ecoalf is a sustainable clothing brand that creates sustainable clothes and shoes made entirely from organic and recycled materials to reduce their environmental impact.

Ecoalf is Bluesign and Oeko-Tex-certified and makes its clothes under the REACH regulation. Many third-party organizations verify Ecoalf suppliers' compliance with the highest social standards, such as BSCI, SA 8000, and SMETA.

Ecoalf offers affordable, timeless clothing like Asket for women, men, and kids made with breathable and light materials. They are comfortable, sustainable, form-fitting, and stylish.


11. Living Crafts

living crafts brand like asket

Category: Basics, activewear, loungewear, underwear, sleepwear, knitwear, outerwear, denim, accessories
For: Women, men, children
From: Selbitz, Germany
Values: Organic, Fair Trade, vegan
Prices: €10-€100

Living Crafts is an organic clothing label from Europe designing and sells green fashion and natural textiles for babies, kids, women, and men. It creates new collections twice a year.

The organic brand crafts classic apparel like Asket that last several years thanks to timeless cuts, durable quality, and the highest comfort. It produces its fashion items ecologically using GOTS-certified organic cotton.

Living Crafts is passionate about being environmentally responsible and follows strict ecological guidelines for production and manufacturing processes. The brand uses only renewable resources to create all its clothes.


12. TwoThirds

twothirds brand like asket

Category: Basics, denim, outerwear, loungewear, knitwear, sportswear, swimwear, underwear, shoes, accessories
For: Women, men
From: Barcelona, Spain
Values: Organic, recycled, climate neutral, B Corp, made in Europe
Prices: €30-€100

TwoThirds is a sustainable clothing brand that ethically makes affordable and sustainable menswear and womenswear. It designs classic apparel made in Europe from organic and recycled fabrics.

TwoThirds is committed to sustainable production and high-quality design. It works closely with suppliers in Portugal, France, Italy, and Spain to create ethical and sustainable clothes for women and men.

TwoThirds uses thoughtful design and craftsmanship to offer timeless and high-quality pieces so you can have confidence in its clothes and their ability to last.


13. Bleed Clothing

bleed clothing like asket

Category: Basics, denim, swimwear, activewear, knitwear, outerwear, loungewear, shoes, accessories
For: Women, men
From: Helmbrechts, Germany
Values: Organic, recycled, vegan
Prices: €60-€120

Bleed Clothing is a sustainable apparel brand that aims to inspire a sustainable lifestyle that easily integrates into your daily life. It makes timeless basics like Asket.

Bleed Clothing is an independent family business with a team of over ten people working hard to stop nature from bleeding. It offers a selection of organic basics, denim jeans, knitwear, and loungewear for women and men.

The label uses natural and organic fabrics such as organic cotton, linen, hemp, and cork. It also uses lyocell made with wood pulp from certified sustainable forests.

Bleed Clothing doesn't use any animal ingredients to produce its clothes. It's passionate about creating ecological, vegan, and fair garments that protect people, animals, and the planet.


14. Stella McCartney

stella mccartney clothing like asket

Category: Basics, denim, underwear, swimwear, shoes, bags, accessories
For: Women, men, children
From: London, United Kingdom
Values: Organic, recycled, luxury
Prices: €50-€500

Stella McCartney is a British apparel designer selling sustainable wardrobe essentials like Asket. She distributes her collections in 77 countries through 863 retailers.

She is committed to sustainability throughout her collections. She uses a fair amount of circularity and material innovations to run a responsible, honest, modern company.

Stella McCartney uses sustainable materials, including organic cotton and recycled fabrics, to create high-quality, luxurious, well-fitting basics.


15. Kuyichi

kuyichi jeans brand like asket

Category: Basics, denim, knitwear, outerwear, accessories
For: Women, men
From: Utrecht, Netherlands
Values: Organic, recycled, vegan
Prices: €100-€120

Kuyichi is a European jeans brand founded in 2000 and named after the rainbow God K'uychi or Coichi worshipped by the Incas, connected with fertility, bringing color and positivity to the Earth and all living beings.

Kuyichi started after a visit to the cotton fields of Oro Blanco, Peru, that made apparent the disastrous impact of the cotton industry on people and nature.

It's the first denim brand that launched jeans from 100% organic cotton back in 2003. It aimed to create a production chain that benefits everyone.

Kuyichi wants to stay a pioneering, style-conscious brand that inspires younger generations to wear organic jeans. It creates collections that last beyond the season, including timeless essentials, with a perfect fit and premium quality.


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About the Author: Alex Assoune

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Fast fashion groups overproducing cheap clothes in the poorest countries.
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