Sterk and Mooi or Sterk&Mooi is an Australian environmentally friendly activewear brand founded by Brittany Reukers in Melbourne in 2020. It creates high-quality, confidence-boosting activewear with a minimal carbon footprint.

Sterk&Mooi means strong and beautiful in Dutch. The label is passionate about creating high-quality activewear and saving the planet. It manufactures crop tops made of recycled beach-bound plastic water bottles, as well as tracksuit pants, and hoodies, for women and children.

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Sustainability Rating: 2/10

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Category: Clothing

For: Women, children

Type: Sportswear

Style: Casual

Quality: Low

Price: $

Sizes: 2XS-XL, 2-14 (AU)

Fabrics: Polyester, spandex

100% Organic: No

100% Vegan: No

Ethical & Fair: No

Recycling: Yes

Producing country: Not transparent enough

Certifications: OEKO-TEX, GRS

Sustainability Practices

"By purchasing your activewear from 'sterk&mooi' you can be helping our earth by wearing activewear which ultimately stops water bottles from killing our planet. [...] Be a part of the solution, not a part of the pollution, and choose to shop eco friendly."

Sterk&Mooi uses a fair amount of recycled materials such as recycled polyester. It has partnered with Repreve to source trusted, branded recycled performance fiber, used to make sustainable textiles with wicking, odor control, water resistance, and more.

The Australian sportswear brand doesn't provide any information regarding how it chooses its network of suppliers, or how often audits are conducted to ensure social standards, good working conditions, and identify potential risk areas.

Sterk&Mooi doesn't sell any clothing made from animal-derived materials at the moment but doesn't state that the brand is 100% vegan either.

Sustainability Goals

Sterk&Mooi doesn't show any measurement of its greenhouse gas emissions, water, land, and energy use, pollution, and waste across its supply chain. It doesn't have any clear sustainability goal or timeline to improve in the future either.

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