Afends is an alternative clothing brand founded in 2006 in Byron Bay, Australia, and a sustainable fashion leader. The apparel company creates surf and skate-inspired streetwear for women and men.
Afends aims to be leading the organic hemp fashion market with everyday essentials collection made from organic, recycled, eco-friendly fabric alternatives.
Afends wants to be a role model in sustainable practices and spent years researching hemp, one of the most durable and economically viable all-natural threads.
Afends places sustainability at the forefront of its design process and promotes it to its consumers and the surf and fashion industries. It uses premium quality materials to make long-wearing staples.
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Sustainability Rating: 7/10
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Category: Clothing, accessories, bags
For: Women, men
Type: Basics, denim, knitwear, underwear, loungewear, swimwear, outerwear
Style: Casual
Quality: Medium
Price: $$
Sizes: XS-XL, 2-10 (US), 6-14 (UK), 34-42 (EU), 6-14 (AU)
Fabrics: Cotton, hemp, lyocell, acetate, polyester, nylon, spandex, leather
100% Organic: No
100% Vegan: No
Ethical & Fair: Yes
Recycling: Yes
Producing country: China
Certifications: GOTS, OCS, Oeko-Tex, GRS, RCS, BSCI, Fair Wear
Sustainability Practices
Afends is committed to strengthening its sustainability focus through its supply chain. It follows quality, environmental management, sustainability, social responsibility, and ethical standards.
Afends makes educated and conscious decisions to design its products and is committed to creating timeless clothing from premium quality, buttery-soft, sustainable fibers.
Afends uses a high proportion of sustainable materials such as organic cotton and hemp or recycled materials such as recycled polyester and regenerated nylon.
Afends also uses a medium amount of semi-synthetic fibers or regenerated cellulosic fabrics such as Tencel lyocell and acetate. Tencel is an eco-friendly fiber made with wood pulp from certified sustainable forests.
Afends publishes a complete list of its manufacturers on its corporate website, Afends.com. It aims to develop long-term partnerships with factories that share its vision of sustainability, accountability, and transparency.
The clothing retailer manufactures its clothes in China and demonstrates labor certification standards that ensure good working conditions, health, safety, and other human rights for workers in its supply chain.
Afends doesn't have a Code of Conduct that applies to all its suppliers and subcontractors. But it conducts independent audits to ensure high social and environmental standards.
Afends doesn't use exotic animal skin, hair, fur, or angora. But it uses leather to manufacture many of its products.
Leather is a cruel and unethical animal-derived material. It also harms the environment by producing greenhouse gases and wastes. More sustainable alternatives exist.
Sustainability Goals
Afends doesn't measure its greenhouse gas emissions, water, land, energy use, pollution, and waste across the supply chain. It doesn't have any clear sustainability goals, science-based targets, or timelines to improve in the future.
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Discover Afends' sustainable collections at Afends.com.
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What We're Up Against
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